Findings/Analysis of Research

I correlated two different types of research I used survey monkey and then I asked my peers what their fears were? And this lead me to draw a conclusion that the people I asked were aged 15-24 the same answers were given such as the fear of the unknown, being alone, darkness, shadows , insects and parent. This research can be taken into consideration when correlating ideas as to what themes could be used within my trailer. The fact that the fears were similar within my focus group it shows that these fears can be played on within my trailer to scare my audience. Also my target audience for my trailer is 15 and through using a 24 year old has shown that it will be scary for that age range as well.

I also created a survey using SurveyMonkey. This allowed me to broadcast my questions using Facebook to get a larger response from those who wished to take part. Considering I have various friends on facebook from different ages there was a clear distinction between what people found within horror that made them watch it.

I asked these questions:

1.     Do you enjoy Horror?

2.     What types of horror do you most enjoy?

3.     What makes you watch horror?

4.     The villain character is scary when it a...

5.     What settings in horror movies do you find the scariest?

6.     Do you prefer a realistic horror movies or unrealistic horror movies?

7.     What’s the scariest horror movie you have seen?

8.     What do you like to see within a horror trailer?

These question allowed me to gain key information that I could use with my horror as there was a clear distinction to show what people are currently finding scary and what makes them watch horror movies.

Key findings within the survey:

·         Psychological genre is the most enjoyable

·         Jump scares make them watch the trailer

·         Surprisingly the villain is most scary when it’s played by a female child

·         An Isolated house is the scariest setting

·         Realistic horrors based on true events are more appealing

·         The recurring answers for the scariest horror movies seen were: The exorcist, ‘The Conjuring’, ‘Insidious’, ‘Ouija’